Author Archive

Beijing, 8pm, 08/08/08

Tuesday, April 29th, 2008

Beijing’s Olympic Games will open on Friday August 8, 2008, at 8pm local time.  In the marketing and media sectors there is ferocious activity as companies race to prepare.  But as Universal McCann discuss in a recent paper, in many respects this race would be happening even without the Olympics as China’s marketing infrastructure is in a big […]

BBC bares all for Skillset Media Academies

Wednesday, March 26th, 2008

Today we facilitated one of our first industry engagement initiatives for the Skillset Media Academies.
It was a hastily arranged affair (harnessing BBC’s enthusiasm to meet the academy network) and with about two weeks notice we had a packed council chamber in Broadcasting House and an excellent line up of presentations from the key people driving BBCs […]

TV Skills Strategy - its all going interactive.

Thursday, February 14th, 2008

The TV Team at Skillset held a fantastic event two weeks ago at BAFTA where they brought together the major movers and shakers from the TV world to define the skills issues facing the TV industry today. The recently released update from the session shows that multi platform skills are a big issue for the […]

Skills emergency - but where has it come from?

Sunday, February 3rd, 2008

Yes, there is a skills shortage.  That is undeniable.  Industry is feeling the pinch.
In the digital agency / digital marketing sector I was very lucky to have the opportunity to speak with a couple of hundred industry bods last week at the Chinwag Skills Emergency event to discuss what interventions could be put in place long term […]

Chinwag Skills Survey

Saturday, January 26th, 2008

Is the skills shortage in digital media hindering the growth of the sector, what do employers think is going to happen over the next year and what can they do to help?  Just some of the questions those clever people over at Chinwag have been asking  in their Digital Skills Survey published last week. With very interesting results.
97% of respondents found […]

Crossing the Void

Thursday, January 24th, 2008

I will be heading down to South West Screen / Just-B Productions Crossing the Void conference in Bristol on Jan 29th which aims to bring TV and New Media Indies together to explore the collaborative opportunities (borne out of interest or necessity) which exist within this rapidly changing sector.
Its not just a game of survival of […]

All eyes on NESTA……

Thursday, January 24th, 2008

Jon Kingsbury has just taken up post with NESTA as Director of the Creative Economy Programme - on sabbatical from BBC.  We met for lunch today to get the low down on NESTA’s plans for the future, and as you have probably guessed, there are lots of interesting developments a foot.
Alongside their investment, research and innovation programmes, it […]